Amsterdam (Fickser)- Verzameld nieuws over Schwinn cycles in de laatste maanden. Het is de laatste tijd niet goed gegaan met het roemruchte merk van voorheen. Schwinn/GT Amerika is failliet en dus ook Dyno, maar overgenomen door Pacific. Schwinn bestaat uit meerdere divisies wat dit voor het voortbestaan van deze divisies betekent is nu nog onduidelijk.

Pacific Meets Schwinn/GT Dealers At Interbike—
October 5, 2001

LAS VEGAS, NV (Bicycle Retailer Editorial Staff)—Chris Hornung, Pacific Cycles's chief executive officer, and Byron Smith, the company's president, met with Schwinn/GT dealers throughout the Interbike Expo, to outline their plan for the two brands. They said Pacific will take both brands into the mass market next fall, but they intend to stick with specialty bike retailers, too. "Next fall would be the earliest time for introducing Schwinn and GT into the mass market, but that doesn't mean that we will be bringing them into that channel at that time. Many of Schwinn's current dealers have years invested in the brand and we will be going forward with their input. More than 40 percent of all bicycle dollars are still spent within that channel and we want to do business there," Hornung said. Pacific will honor Schwinn and GT warrantees, but a plan has yet to be put into place. The company also will reposition the Schwinn and GT lines, focusing on the sub-$500 retail price range. Plans also are in place to will revive Schwinn/GT-owned brands such as Auburn, Dyno, Powerlite and Syncros. And Pacific plans to have fewer dealers, some of whom executives said they expect will walk away from the Schwinn and GT. "We will reduce the number of dealers. We will have less than the 3,000 Schwinn/GT had a year or so ago, but we will work with both large and small shops," Smith said.

Schwinn, GT deal closed
September 24, 2001

BOULDER, CO (Bicycle Retailer Editorial Staff)—Pacific Cycle and Direct Fitness closed their joint $151 million deal to purchase all the assets of Schwinn/GT Cycling and Fitness on Friday. Schwinn Fitness will remain in Boulder for the near future. Pacific's first change at Schwinn and GT is the elimination of the parts and accessories business. And although 2002 models are pretty much as Schwinn/GT's current product managers spec'd them, Pacific in the future hopes to focus on fewer models, mostly retailing for less than $500.

GT Continues With Product Development
July 23, 2001

SANTA ANA, CA (Bicycle Retailer Editorial Staff)—While the fate of Schwinn/GT is still unclear, it's employees are preparing for the best, hoping that the company will continue supplying bikes to independent retailers. GT's product designers unveiled its 2002 line in Japan and Europe last week and showed pre-production samples to Bicycle Retailer & Industry News. With the bikes already designed, GT's product team is waiting for the new owner to give them the go-ahead on the 2002 line. They also said they could have bikes to retailers by the holidaysówith a lead-time of some 60 days, juvenile and BMX bikes could be available by November. Lead times on adult bikes are longer. The company has significantly reduced the number of SKU's for the 2002 GT line. The adult line will have four categoriesóadventure, comfort, trails and race. The trails line includes a new 6-inch travel I-Drive with a downhill-inspired 150-millimeter spacing rear hub. Schwinn/GT likely will be sold at the end of August or beginning of September. While Huffy put in a $60 million bid, another buyer could make a higher offer.